The View initially formed around a cover band from a school in the very working-class district of Dryburgh in the east-coast city of Dundee, initially signing to local independent label Two Thumbs on which they released the self-titled The View EP in early 2006. They quickly came to the attention of a number of radio presenters and before long were wooed onto 1965 Records, a London-based subsidiary record label of Sony, founded and run by James Endeacott (formerly of Rough Trade Records).
By late 2006 they had released two Top 20 singles – Wasted Little DJs and Superstar Tradesman – and at the same time began to tour extensively across the UK, including a prestigious slot on a heavily advertised package tour put together by MTV2. The View were incredibly hot property at this time thanks in part to what were exciting and chaotic live sets and the support of what seemed to be every DJ who played indie music on their shows across the UK. Their third single, Same Jeans, went Top 3 in early 2007 while debut LP Hats Off To The Buskers went straight in at #1. Subsequent singles didn’t fare anywhere near as well although the LP would subsequently be nominated for the Mercury Music Prize. The band were either still in their teens or barely out of them while this was taking place………
But just as quickly as the band rose to prominence, so did they disappear as the music press moved on to whoever was the next big thing. The band seemed to struggle with this and there was a two-year gap between the debut LP and the follow-up, Witch Bitch. Evidence of fans having moved on so quickly can be seen by the dramatic fall in sales of the second LP – less than half of what had been afforded the debut.
The band have now released a total of four studio LPs as well as a 20-track compilation album in 2013 featuring the tracks they had most played live over the previous seven years along with three new songs.
They are still an exciting live act, hugely loved in their home city and other parts of Scotland. A short tour in 2014 with shows Edinburgh, Aberdeen and three dates at Oran Mor in Glasgow, all selling out within hours of going on general sale. Despite a career which is now stretching into a ninth year, the band members are all still only in their late 20s.
Here is that #3 hit and b-sides from the CD single:-
mp3 : The View – Same Jeans
mp3 : The View – Cherry Girl
mp3 : The View – Superstar Tradesman (live at Glasgow Barfly, 2006)
and here’s the b-side from the 7″ vinyl version:-
mp3 : The View – Screamin’ n Shoutin’
The CD single also had a clip from that Barfly gig, one which myself and Mrs Villain had a thoroughly enjoyable time (and which was reviewed over on the old blog back in the day)